As people spend more of their time glued to a screen, the online users are getting more health conscious. In particular, women are expecting a more individualized approach to the question of their health.
It is a point that mobile health apps become useful. Namely, women’s health apps are the new frontier in women’s modern approach to personal health. To monitor menstrual cycles, or to get advice during pregnancy, these apps are highly useful.
But what does it take for a software development agency to create a great women’s health app that serves its intended purpose? In this guide, we’ll walk you through the necessary step-by-step procedures, from concept to launch.
Whether you are interested in application development for business, considering starting your own, or are just interested. This blog will explain the process of creating a women’s health tracking mobile application. Let’s dive in!
What is Women’s Health Mobile App Development?
Women’s health app development stands for the custom mobile application development intended to address specific requirements of women’s health. These apps are proven to be useful in tracking some of the most basic constituents of a person’s life. This includes a menstrual history, ovulation, pregnancy phases, emotional state, and physical fitness.
The process consists of idea formulation of the app, designing of the app, writing of the code for the app, the testing and deployment of the app. The aim is to create simple, effective and trustworthy mobile applications to help a woman be in charge of her own body.
Developing such an app, one needs to combine medical expertise, programming and designing abilities, as well as user orientation. The result? An app that allows the user to live a better life by giving them relevant information and useful tips on when particular information is due.
Why is it important to invest in the development of a women’s health mobile application ?
Currently there is a massive growth in the sales of women’s health apps this means the app developers and business. But why invest in developing such an appealing app? Let’s look at some reasons:
- Huge Market Potential
The market of women health applications for mobile is expanding rapidly in different corners of the world. Quoted studies suggest this sector will be more than $3 billion by 2027. This clearly indicates that there exists a lot of potential that may be accessed by business players.
- New Trends in Understanding Consumer Demand for Individualised Medicine
Females need health products that address their problem. A women’s health app gives the users an ability to customize the app. It’s especially important for crazy care, periods, pregnancies, training, and a lot more.
- Improved User Engagement
Most health apps are designed and deemed effective in increasing user interaction. Daily and weekly health tips, activity logs and social networks attract constant attention to the application. This creates loyal users, which is good for the production’s long term success.
- Promotes Health Awareness
Smart health apps are beneficial to users because they help users to pay more attention to their health. This in return enhances the occurrence of improved health. Enhancing women’s health is creating value which equates to a positive brand image.
- Revenue Opportunities
There is no end to the revenue models you can try out and the common ones are subscription based. You pay for applications, pay for services, partnership models and many more. There are several ways you can use to make the app generate profit which makes it a profitable business.
8 Women’s Health Apps For Tracking
What I have come to realize is that there is not an app that is perfect that caters for women’s needs. Below are eight types of women health apps and their key features:
- Menstrual Cycle Tracking Apps
Features: Keep track of the days in a menstruation cycle, days of fertility and ovulation days. These applications send notifications and forecasts about the periods and share information about hormonal changes.
- Pregnancy Tracking Apps
Features: Tips and information such as pregnancy calendar, first second or third trimester, pregnancy week by week, pregnancy health news, pregnancy calorie counter, pregnancy due date calculator, fetal development week by week.
Examples: Ovia, What to Expect.
- Apps to Track the Fertility and Ovulation
Features: It’s easy to track fertility rhythm, increase body temperature, cervical mucus to avoid the period of conception. Beneficial for health, especially for women who are trying to conceive.
Examples: Glow, Ovia Fertility.
- Applications For Physical Fitness and Nutrition Monitor
Features: Prescribe actions about daily activity levels, exercise, calories consumed and nutrients. Some of them also provide meal plans and fitness challenges that are specifically for women.
Examples: Some of the best diet tracking apps with or without NOOK include MyFitnessPal, Nike Training Club.
- Mental Health and Wellness Applications
Features: These apps relate to the subscribers’ mental wellbeing by practicing, through meditation and other activities such as keeping track of their mood. I also did lots of research on how women are capable of handling stress, anxiety, and all aspects of well-being.
- Pelvic Health Tracking Apps
Features: Support women’s behavioral therapist’s pelvic floor exercise, monitor urinary health and also educate women on order pelvic disorders.
Examples: Elvie Trainer, Squeezy.
- Breastfeeding and Postpartum: mobile apps
Features: Count the times a baby is fed with breast milk, follow the baby’s growth, and postnatal care advice to help new mums.
Examples: Baby Tracker, Milk Stash.
- General Women’s Health Apps
Features: These are apps that address multiple aspects of women’s health including sexual, mental and physical health.
Examples: Eve, Maven.
All of these apps are dedicated to various aspects of women’s health and offer an individualised approach to enhance the utility of users.
Key considerations for women’s health tracking mobile applications
Developing a women’s health app involves some planning. Below are key considerations to keep in mind:
- Understand Target Audience
Breast cancer awareness and cervical cancer awareness are two of the most talked-about women’s health issues. But these diseases affect women of different age groups. It is important to know what kind of audience is interested in the show and what can influence them – teenagers, pregnant women, women in menopause.
- User-Friendly Design
Make the whole application easy to navigate through and easy to work with. A relevant article must be easily accessible to the users in the same way people search for something they require. Interference or too many options on layouts will be likely to take users away.
- Privacy and Data Security
Women’s health applications contain confidential information. You have to be specific about the privacy of the health data concerning your app; consider HIPAA and GDPR. Give the users a list of policies regarding privacy and ensure the protection of their information.
- Accurate Health Information
Involve healthcare workers when coming up with the content to be contained in the application. Checking that all health related advice, data, recommendations are free from nonsense.
- Personalization
It is necessary to create an application for weight control that corresponds to the individual health characteristics of the user. For example, applications such as the ones tracking menstrual cycles must provide users with data depending on the history of the cycle. We all can agree that personalized experiences make users happier and more engaged.
- Regular Updates
Systematic health research is a dynamic aspect of health professions education today. Your app needs to have current data and recommendations surrounding health and wellbeing, as well as new enhancements. Frequency helps your app remain up to date and credible.
- Cross-Platform Availability
It is preferable to have an application developed for both the iOS and the Androids operating systems for the increase in coverage area. Make certain the application can run on a basic smartphone, as well as an advanced tablet.
Some More Useful Aspects to Consider for Women Health App Development
These are some more useful features that will enhance the user experience and provide valuable support:
- Personalized Dashboard
Other functions include cycle status, mood, or fitness goals that can be shown on the small screen. It should be something that could be modified to ensure that it satisfies the user’s requirements.
- Health Tracking
Allow users to log vital information such as, menstrual periods, symptoms, moods, sleeps or even hydration mechanisms.
- Notifications
To maximize the key target audience and other users’ engagement, the application has features such as Push Notifications and Reminders.
Remind of missed periods, ovulation time, exercise schedule, or to take some medicine. They make the users continuously interact with the application, thus establishing consistency.
- Health Insights and Reports
Give recommendations based on data collected Experience feedback. Provide users with clear representation of their overall state of health, positive and negative trends as well as possible issues.
- Integration with Wearables
Permit the software to integrate with fitness trackers, smartwatches or any other wearable devices to track physical activities and sleep.
- Community Support
Develop a climate that will allow women to tell their stories, offer help or seek assistance from other women. It can also raise the level of user engagement and deepen the feeling of the individual being part of the community.
- Symptom Checker
A feature that takes input from the users regarding symptoms they are experiencing, and provides an explanation or a suggestion. It is always better to seek a doctor’s advice among other things the user will be advised accordingly.
- Data Encryption and Privacy
Secure personal health data in a high level of encryption and provide users with options over their data sharing.
- Educational Content
Post health information news, pieces, videos, and advice to keep users informed about their health and bodies.
- In-app Consultations
Provide a service to have an online consultation with a certified medical practitioner. This is especially helpful in delicate health concerns.
How To Build A Women’s Health Mobile App: A Step-by-Step Process
Creating women’s health app requires the following: Here’s a step-by-step process to guide you:
- Market Research
The first step is to study some of the existing women’s health apps. It will involve the identification and evaluation of the competitive forces that are already in operation. Learn what kind of needs people that you target have for it.
- Define Your App’s Niche
Determine which aspect of this topic would you like your app to be focused on. Will it chart the progress of ‘women’s cycles’? Support pregnancy? Thus, the focus should be made on the choice of the niche that is popular in the market and where you can be professional.
- Create a Wireframe
A wireframe can be described as the first layout of your app. It gives general information about the app and about its design and navigation. This assists in creating a picture of how the users will be using it.
- Design the perfect User Interface (UI).
Once done with the wireframe, go to the actual UI design area. It must be visually appealing, well structured and also must reflect this company or organization. It is crucial that your UI focuses on UX /UI design principles and has to be simple.
- Develop the App
This is the place where coding commences. Develop the app with the help of a team of developers to decide on a technology stack based on your choice of the target platform – iOS, Android, or both. Make sure the app is smoothly running and instructions are easy to find.
- Integrate Essential Features
Some of the few functionalities that can be included are: health control, messaging services and data protection. ,make sure each worked as intended by testing each feature.
- Test the App
Pre-launch test to ensure everything is functioning as it should be at times that require marketing strategies for hypertension medicine. Spend your time trying to find any bug, glitch or any kind of UX problem. Perform testing on multiple devices including both mobile and computers as well as multiple operating systems.
- Launch the App
After testing, one must prepare to launch Testing is a crucial stage Once testing is over prepare for launch. This should be followed by releasing your app on the app stores; Apple App Store and Google Play. Develop a marketing plan that the app will need in order to gain its users.
- Continued Support & Updates
After the launch, this is not where it ends. Get input from the users and optimize their application frequently This helps in maintaining the app-new and user-friendly.
Essential Components and Technology for Developing Women Health Tracking Application
Creating a women’s health tracking mobile application involves the use of appropriate equipment. Here are the essential ones:
- Programming Languages
For iOS apps, use Swift.
Android has two programming languages as recommended languages: Kotlin and Java.
If deciding between creating a cross-platform application, choose Flutter or React Native.
- Backend Development
For server-side operations, you can go for Node.js, Ruby on Rails, or Django, as each is often considered among the best backend languages. They provide scalability and usability, making it easy for businesses and companies, no matter how big or small, to access and implement.
- Database
Select the MySQL, PostgreSQL or MongoDB for storing of users data securely.
- Cloud Services
This platform must use AWS (Amazon Web Services), Google Cloud, or Microsoft Azure so that your data is stored securely, users are authenticated and participants receive push notifications.
- APIs
Users can also include third-party API such as Google Fit, Apple health for more features like syncing data and Twilio for notification.
- UI/UX Design Tools
Some of the tools that can be used when designing the user interface of the app are; Figma, Sketch, or Adobe XD.
- Testing Tools
For testing, TestFlight for iOS, Firebase Test Lab for android and Appium for cross platform testing.
Cost of Developing A Women’s Health App
The development cost of a women’s health app depends on the following. Below are some elements that influence the overall cost:
- App Complexity
Application development for a simple app with minimal tracking functionality will be less costly than developing an app with sophisticated features, including interaction with other applications and data analysis capabilities..
- Platforms
If you intend to have the app for both iOS and Android, it will again cause the cost to rise. The cross-platform type of app might also be cheaper to develop, for one reason or another.
- Development Team
Employing an experienced app developers, designers, experienced testing team or buying a mobile app development services is crucial. Fees will depend on geography, specialization, and experience.
- Design and UX
Extra expenditure will be required for UI/UX design services to create a clean, easy-to-understand user interface and user experience. However, this is essential to retain users.
- Maintenance and Updates
With system updates and website maintenance, the cost will increase after the launch of the system.
The average cost of developing a simple application for tracking women’s health is around $50,000–$150,000. Social apps that require more features and integration options are likely to cost $200,000 or more.
Conclusion
Creating a women’s health tracking mobile app is a great chance for a software development agency to bring positive change into women’s everyday lives. It is the right time for any company investing in an app of this nature, as people increasingly demand custom-made solutions to their health issues..
By following the guidelines of this guide you will be ready to designing and application development for empowering women with information about their health status. Starting with market assessment to down to selection of tech stack and features, this guide has explained all of it.
Well, are you up to begin your path for constructing a women’s health app? The potential is limitless!